How to help customers choose a scratching post

• August 14 2023
• 2 min reading time

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Want to help customers make the best choice for their cat? A good scratching post is indispensable in every cat household.

Cats have a natural need to scratch - not only to maintain their nails, but also to mark their territory and stretch. The right scratching post prevents cats from putting their claws in furniture or wallpaper.  

Which scratching post is suitable for a cat?

By advising customers on their cat's scratching preferences, you increase the chance that the furniture will actually be used. A cat that prefers to sharpen its claws vertically needs a high scratching post, while a horizontal scratcher is ideal for cats that prefer to scratch while lying down.

Vertical or horizontal scraper

Ask customers how their cat is currently scratching. Does he like to stretch out on the couch or does he like to claw at a rug? A scratching post should be large enough for the cat to fully stretch out and scratch comfortably.

Stable and strong

Is the cat fat, thin, big or small? A sturdy scratching post prevents it from falling over or shifting when a cat hangs on it. This is especially important for larger or heavier cat breeds.

Place in the house

Advise customers to place the scratching post in a strategic location, such as along the cat's walking routes or near a door. Cats instinctively scratch in places where they want to leave their scent.

Sleeping, playing, hiding and scratching

Scratching can also be a playful way to get rid of energy or to provoke play behavior from other cats or the owner. And what could be nicer after a playtime than being able to safely curl up for a nap? A multifunctional scratching post to sleep in, play with, hide in and scratch on is therefore the perfect solution.

Cardboard: the ultimate scratching material

Cats love cardboard scratching furniture. The scratching furniture from District 70 , made of durable corrugated cardboard, is irresistible to cats and also fits stylishly into any interior.

By giving these tips, you not only help customers find a suitable scratching post, but also a happy cat, which ensures satisfied returning customers in your store!

 

 

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District 70