Boost your range with Pawzler

September 30 2025
3 min reading time

Dogs deserve more than just a walk and a toy. More and more owners are looking for ways to truly challenge their dogs and prevent boredom. With Pawzler, you're not just buying a toy; you're getting a modular puzzle concept that mentally stimulates dogs and creates unforgettable interactions between dog and owner. For pet stores, this is the perfect opportunity to capitalize on a rapidly growing trend and offer customers something special.

Mental stimulation: the growth market

Mental challenges help dogs focus better, reduce stress, and prevent problem behavior. As a result, demand for puzzle toys is growing rapidly. For retailers, this represents a valuable product category that drives repeat purchases and customer satisfaction.

Why choose Pawzler?

Pawzler is an innovative puzzle concept specifically designed for dogs seeking a challenge. The system is modular: puzzle pieces are available separately and can be combined in endless ways. This allows every owner to tailor the game to their dog's level of difficulty.

Premium & durable – made from safe, food-grade materials.
Interactive – encourages collaborative play and strengthens bonds.
Modular – always new challenges, longer lifespan.
Ready to sell – easy to explain and demonstrate in-store.

The opportunity for your store

With Pawzler, you differentiate your range from standard toys and offer customers a smart solution to boredom and behavioral problems in their dogs.

Suggestions for your store strategy

Combine puzzles with snacks, show a demo, or offer specific advice; this way, you make puzzling tangible and irresistible in the store. Here are some ideas for how to optimally use Pawzler in your store:

Strategy	Application
Educational display	Open up puzzles in the store, show how to hide treats, demonstrate different levels.
Bundles	Sell basic sets with extra pawzles, or with snacks/treats, to get customers started right away.
Segmenting at level	In stores or online, indicate: beginner, advanced, expert - help the customer choose a suitable breed/character.
Aftercare & advice	Provide instructions: how to build up, start slowly, don't force it, alternate for longer periods of use, etc.

Advice: How to create a successful Pawzler selection

Want to get the most out of the Pawzler range? Make sure you have a well-thought-out selection on your shelves. These four products together form a strong foundation:

Beginner Set: Ideal for introducing new customers to puzzle toys. Especially suitable for puppies or dogs new to mental stimulation.
Rainbow Set: A popular all-in-one starter set with varying levels of difficulty. Perfect as a gift or for owners who want to get started right away.
Individual Pawzles (such as Piper, Zoey, Onix): Offer these individually as add-ons or replacements. This encourages repeat purchases and keeps the selection dynamic.
Genius Set: Also aimed at experienced dog owners with dogs seeking a challenge. This set is ideal for those already familiar with enrichment products.

Make a difference with Pawzler in your store

With Pawzler, you add an innovative, educational, and commercially strong product to your product range. This partnership offers pet shops the opportunity to respond to the growing need for mental enrichment and conscious choices for pets. By selecting wisely, informing and inspiring your customers, you not only increase your sales opportunities but also customer satisfaction.

Discover the Pawzler collection at Warmako and offer your customers something truly special – one puzzle, endless possibilities!