The snack market is shifting: plant-based and insect-based on the rise

April 15 2025
3 min reading time

De snackmarkt verschuift: plantaardig en insect-based in opkomst

At Warmako, we like to look ahead. We follow trends in sustainability, animal nutrition and innovation in the pet industry and translate them into a contemporary range for pet shops. Whether it's functional snacks, alternative protein sources or environmentally friendly packaging: we ensure that your shop is always one step ahead.

Conscious owners, new snack needs

The market for dog snacks is in full swing. More and more dog owners are making conscious choices: not only for the health of their dog, but also with an eye to the climate. This has led to a clear trend: the rise of plant-based and insect protein-based snacks.

These snacks are nutritious, hypoallergenic and a lot more sustainable than traditional meat snacks.

Proteins without meat? Just ask an elephant

"But is my dog getting enough protein?" Absolutely. Both plant-based and insect protein-rich snacks contain all the building blocks a dog needs for muscle strength, energy and a strong immune system.

Plant-based proteins contain a complete amino acid profile and are easily digestible
Insect protein is rich in protein, hypoallergenic and easily digestible
Both are sustainable for the world and healthy for the dog

Snacks based on these proteins, such as those from Imby and Beco, are not only responsible, but also complete. Exactly what modern dog owners are looking for.

Beco Treats - Plant-based and pure

The Beco Treats in the Warmako range are 100% plant-based. Perfect for dogs with food sensitivities or for owners who consciously choose a more sustainable lifestyle. Made with natural ingredients such as quinoa, cashew, carrot or coconut, but without meat, grains or artificial additives.

Why Beco Treats are attractive to your customers:

100% plant-based and hypoallergenic
Tasty, natural ingredients
Sustainable, resealable packaging
Available in various flavours

All Beco Treats are available in handy pocket size bags of 70 grams. The dog biscuits are completely sustainable and are made from natural ingredients and plant materials, even the packaging is compostable.

Imby - Snacks with a function

The Belgian brand Imby combines sustainability with functionality in an innovative snack range . Imby snacks are either plant-based or insect-based – and always focused on a specific health goal. At Warmako you will find these variants:

Imby Skin & Coat - based on insect protein Supports healthy skin and shiny coat. The insect protein is hypoallergenic, easily digestible and rich in essential amino acids and fatty acids.
Imby Snooze & Sleep - plant-based & soothing Specially developed to support relaxation and a good night's sleep, with plant-based ingredients such as chamomile and valerian. Ideal for restless dogs.
Imby Bite & Breath - plant-based & refreshing A fresh snack with ingredients such as parsley and mint, aimed at improving your dog's breath and oral hygiene.

What makes these snacks special:

Plant-based or insect-based, so sustainable and hypoallergenic
Functional: each snack has a specific health purpose
Free from grains, meat and artificial additives
Suitable for sensitive dogs

Why are sustainable snacks interesting for your store?

Dog owners are becoming more aware of their choices and are looking for products that match their values. By putting Beco and Imby dog snacks on your shelves, you are responding to this trend.

Selling tips for pet shops:

Present these snacks as a "sustainable & healthy alternative" in your store
Use small cards or displays with the function of each snack
Provide tailored advice: for example "Restless nights? Try Snooze & Sleep" or "Dull coat? Choose Skin & Coat"

Ready to renew your range?

The days of standard meat snacks are behind us. With plant-based and insect protein-based alternatives, you offer customers something new: nutritious, sustainable and perfectly suited to their lifestyle.

Warmako helps you choose the right product range. Order easily online or contact your representative.